Crucial Aspect in Creative Economy Development Relies On Regulation

 
Nadia Maharani, Muhammad Yasin
 
The economy for Indonesia’s growth has shifted from extractive industries such as mining, forestry, including oil and gas to creative economy due to the development of technology and rising awareness on environmental issue.
 
Young entrepreneurs of Bandung rose to show their potential through creativity in producing their own source of income. The city blossoms in the creative industries sector, contributing to economic growth for products comparable to international standards. The Flower City—as Bandung is known for—has inspired the national campaign for creative economy when former President Yudhoyono administration formed the Ministry of Tourism and Creative Economy in 2011.
 
During the inauguration ceremony of Mari Elka Pangestu’s tenure as professor of international economics at the University of Indonesia, last Saturday, the former Minister of Tourism and Creative Economy provided insights on the issue of creative economy. She addressed the prospects of creative economy in Indonesia and the challenges.
 
Mrs. Pangestu stated that in order for the creative industry to flourish, strategies have to be formed such as the current administration’s strategy to establish the Creative Economy Agency as well as the strategy to formulate a regulation as one of the main contributing factors of creative economy development. Furthermore, the regulation should also be relevant to education, appreciation, preservation of natural resources, and financing.
 
Mrs. Pangestu added that regulation played an important role in regulating intellectual property rights (IPR) such as copyright, trademark, patent, and industrial design to prevent plagiarism.  It would hold back further innovations without a regulation to guarantee IPR protection.
 
Aside from IPR protection, Mrs.Pangestu viewed that the government should initiate financial incentives as a token of appreciation. The regulation would aim to protect and financially benefit entrepreneurs for their creative ideas in contributing to the economic growth.
 
“Therefore, the existence of IPR serves as an imperative legal framework for ideas and innovations to flourish,” Mrs.Pangestu concluded.
 
Up until now, the government’s continuous campaign for creative industries, according to BPS data, shows household consumption for creative products in 2014 to be IDR 977.2 trillion due to the support of the middle class with stronger purchasing power. However, the policy direction in promoting creative industries at city and regency levels are still unclear. Therefore, a legal framework is needed to regulate the matter.
 
(Hot/Ja/Sp)
 
Nadia Maharani, Muhammad Yasin
 
The economy for Indonesia’s growth has shifted from extractive industries such as mining, forestry, including oil and gas to creative economy due to the development of technology and rising awareness on environmental issue.
 
Young entrepreneurs of Bandung rose to show their potential through creativity in producing their own source of income. The city blossoms in the creative industries sector, contributing to economic growth for products comparable to international standards. The Flower City—as Bandung is known for—has inspired the national campaign for creative economy when former President Yudhoyono administration formed the Ministry of Tourism and Creative Economy in 2011.
 
During the inauguration ceremony of Mari Elka Pangestu’s tenure as professor of international economics at the University of Indonesia, last Saturday, the former Minister of Tourism and Creative Economy provided insights on the issue of creative economy. She addressed the prospects of creative economy in Indonesia and the challenges.
 
Mrs. Pangestu stated that in order for the creative industry to flourish, strategies have to be formed such as the current administration’s strategy to establish the Creative Economy Agency as well as the strategy to formulate a regulation as one of the main contributing factors of creative economy development. Furthermore, the regulation should also be relevant to education, appreciation, preservation of natural resources, and financing.
 
Mrs. Pangestu added that regulation played an important role in regulating intellectual property rights (IPR) such as copyright, trademark, patent, and industrial design to prevent plagiarism.  It would hold back further innovations without a regulation to guarantee IPR protection.
 
Aside from IPR protection, Mrs.Pangestu viewed that the government should initiate financial incentives as a token of appreciation. The regulation would aim to protect and financially benefit entrepreneurs for their creative ideas in contributing to the economic growth.
 
“Therefore, the existence of IPR serves as an imperative legal framework for ideas and innovations to flourish,” Mrs.Pangestu concluded.
 
Up until now, the government’s continuous campaign for creative industries, according to BPS data, shows household consumption for creative products in 2014 to be IDR 977.2 trillion due to the support of the middle class with stronger purchasing power. However, the policy direction in promoting creative industries at city and regency levels are still unclear. Therefore, a legal framework is needed to regulate the matter.
 
(Hot/Ja/Sp)
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