Ada Pertanyaan? Hubungi Kami 
Ada Pertanyaan? Hubungi Kami Ady TD Achmad, Andin Aditya Rahman
The Indonesian Child Protection Commission (KPAI) and numerous other civil societies joined forces into the Consortium for the Protection of Children from Addictive Substances.
The Consortium is created as a movement that will force the House of Representatives to incorporate a prohibition of cigarette ads in the new Broadcasting Draft Bill.
According to Iswandi Mourbas, commissioner at KPAI, the prohibition aims to protect children from being targeted by cigarette companies as potential new smokers. Such prohibition and duty to protect children are set out under Articles 50 and 67 of Law No. 23 of 2002 on Child Protection.
In addition, the prohibition of cigarette ads, promotions, and sponsors in broadcasting companies aims to deter the increase of child smokers, which has become rapid in the last 15 years.
“From 13.7 percent in 1995 to 38.4 percent in 2010,” he asserted during a press conference at the KPAI office in Jakarta last Friday.
Muhammad Joni, an expert from KPAI, asserted that cigarette ads must be prohibited in the Broadcasting Draft Bill. This is in accordance with Law No. 36 of 2009 on Health, and many Constitutional Court decisions, all of which underlining the addictive hazard of smoking.
Muhammad also said that the Consortium has sent a letter to the President, to remind the Minister of Communications and Information Technology that cigarette products are addictive, and should not be advertised. In addition to that, a similar recommendation has been sent to Commission I of the House.
Hery Chariansyah, Executive Director of Children’s Light Indonesia, rationalized that television advertising is the cigarette industry’s strategy to attract new smokers.
The most effective and potential target, Hery said, are children due to the statistics showing 70 percent of children observed cigarette advertisements through the television screen.
For this reason, Hery said that the Broadcasting Draft Bill must provide provisions on the protection of children from addictive substances, including cigarette products.
“Cigarette ads in broadcasting companies must be banned,” he concluded.
(hot/kc)
Ady TD Achmad, Andin Aditya Rahman
The Indonesian Child Protection Commission (KPAI) and numerous other civil societies joined forces into the Consortium for the Protection of Children from Addictive Substances.
The Consortium is created as a movement that will force the House of Representatives to incorporate a prohibition of cigarette ads in the new Broadcasting Draft Bill.
According to Iswandi Mourbas, commissioner at KPAI, the prohibition aims to protect children from being targeted by cigarette companies as potential new smokers. Such prohibition and duty to protect children are set out under Articles 50 and 67 of Law No. 23 of 2002 on Child Protection.
In addition, the prohibition of cigarette ads, promotions, and sponsors in broadcasting companies aims to deter the increase of child smokers, which has become rapid in the last 15 years.
“From 13.7 percent in 1995 to 38.4 percent in 2010,” he asserted during a press conference at the KPAI office in Jakarta last Friday.
Muhammad Joni, an expert from KPAI, asserted that cigarette ads must be prohibited in the Broadcasting Draft Bill. This is in accordance with Law No. 36 of 2009 on Health, and many Constitutional Court decisions, all of which underlining the addictive hazard of smoking.
Muhammad also said that the Consortium has sent a letter to the President, to remind the Minister of Communications and Information Technology that cigarette products are addictive, and should not be advertised. In addition to that, a similar recommendation has been sent to Commission I of the House.
Hery Chariansyah, Executive Director of Children’s Light Indonesia, rationalized that television advertising is the cigarette industry’s strategy to attract new smokers.
The most effective and potential target, Hery said, are children due to the statistics showing 70 percent of children observed cigarette advertisements through the television screen.
For this reason, Hery said that the Broadcasting Draft Bill must provide provisions on the protection of children from addictive substances, including cigarette products.
“Cigarette ads in broadcasting companies must be banned,” he concluded.
(hot/kc)