KADIN Encourages Domestic Businesses to Expand Overseas

Fitri Novia Heriani, Andin Aditya Rahman

The Indonesian Chamber of Commerce and Industry (KADIN) is encouraging Indonesian businesses to enter international markets. By doing so, KADIN hopes that local companies will be able to produce better products for the global market and domestic investors will be able to expand overseas.

This initiative was put forward by Bambang Suryo, Chairman of KADIN, during KADIN’s national coordination meeting in Jakarta last Friday. He recognized, however, that “Indeed this is difficult and requires time” but added that KADIN will promote such activities.

To this end, Bambang emphasized the importance of satisfying domestic market demand, the first step that must be taken by domestic businesses. This is not simply limited to the purpose of keeping imports at bay, but also to strengthen the quality and brand image of local products.

If this is achieved, Bambang believes that overseas buyers will be interested in shopping in Indonesia. An example is the Tanah Abang Market in Jakarta, claimed to be the largest textile product wholesale market in the ASEAN region.

“Indonesia needs to extend its promotion of shopping centers for products in other regions,” he asserted.

Bambang applauded the courageous and strategic steps of state-owned enterprises in investing overseas including establishing cement factories in ASEAN countries and cattle fattening businesses in Australia. Bambang emphasized that such steps by state owned enterprises are not capital flight into other countries as rather have strategic value in satisfying domestic demand, as well as marketing domestic products overseas.

At the same event, Chris Kanter, Deputy Chairman of the Trade and International Relations Division of KADIN encouraged domestic businesses to not feel inferior at the global market level. He added that the current Indonesia is much different to the Indonesia of past eras.

“Indonesia’s economic growth is always above 5 percent, which is above average global economic growth. Indonesia is the fourth largest market in the world. Not only is it a market, but it is also a place to produce,” stated Chris.

Despite being dependent on international funds to support financing budgets and accelerate economic growth amidst the uncertainty of current global economic conditions, Chris asserted that KADIN will still encourage domestic investors to develop Indonesia’s industrial sector.

“We hope that regional investors can develop regional economic potential. It is not impossible for regional players to enter the broader regional arena,” he explained.

(hot/kc)

Fitri Novia Heriani, Andin Aditya Rahman

The Indonesian Chamber of Commerce and Industry (KADIN) is encouraging Indonesian businesses to enter international markets. By doing so, KADIN hopes that local companies will be able to produce better products for the global market and domestic investors will be able to expand overseas.

This initiative was put forward by Bambang Suryo, Chairman of KADIN, during KADIN’s national coordination meeting in Jakarta last Friday. He recognized, however, that “Indeed this is difficult and requires time” but added that KADIN will promote such activities.

To this end, Bambang emphasized the importance of satisfying domestic market demand, the first step that must be taken by domestic businesses. This is not simply limited to the purpose of keeping imports at bay, but also to strengthen the quality and brand image of local products.

If this is achieved, Bambang believes that overseas buyers will be interested in shopping in Indonesia. An example is the Tanah Abang Market in Jakarta, claimed to be the largest textile product wholesale market in the ASEAN region.

“Indonesia needs to extend its promotion of shopping centers for products in other regions,” he asserted.

Bambang applauded the courageous and strategic steps of state-owned enterprises in investing overseas including establishing cement factories in ASEAN countries and cattle fattening businesses in Australia. Bambang emphasized that such steps by state owned enterprises are not capital flight into other countries as rather have strategic value in satisfying domestic demand, as well as marketing domestic products overseas.

At the same event, Chris Kanter, Deputy Chairman of the Trade and International Relations Division of KADIN encouraged domestic businesses to not feel inferior at the global market level. He added that the current Indonesia is much different to the Indonesia of past eras.

“Indonesia’s economic growth is always above 5 percent, which is above average global economic growth. Indonesia is the fourth largest market in the world. Not only is it a market, but it is also a place to produce,” stated Chris.

Despite being dependent on international funds to support financing budgets and accelerate economic growth amidst the uncertainty of current global economic conditions, Chris asserted that KADIN will still encourage domestic investors to develop Indonesia’s industrial sector.

“We hope that regional investors can develop regional economic potential. It is not impossible for regional players to enter the broader regional arena,” he explained.

(hot/kc)

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