Ady TD Achmad, IGAP Trisnajaya
National Commission on Child Protection (Komnas PA) commented that the Government Regulation No. 109 of 2012 on the Control of Addictive Substances in the Form of Tobacco Products (Regulation) is ineffective when it comes to protecting children from smoking.
Arist Merdeka Sirait, Chairman of Komnas PA, in a press conference, Wednesday (30/1), proposed that all public areas, as well as some areas in people’s homes, should be smoke-free areas In order to improve the effectiveness of the Regulation.
Not only that, cigarette advertising, in particularly television advertising, should be restricted. Arist even said that pictoral warnings should extend to all media advertisement in order to extensively educate on the harm caused by cigarettes
Since children are impressionable, Arist emphasized, promoting cigarettes with advertising has a negative impact on children.
“Advertisement [of cigarettes] makes an impression that smoking cigarettes is cool,” stated Arist.
To reach those objectives, Komnas PA plans to request a judicial review of the Regulation to the Supreme Court.
At the same event, a psychologist and clinical hypnotherapist expert Liza Marielly Djapri agreed that cigarette advertisement, which often promotes youthful energy, may suggest to children that smoking is for the youth and is cool.
Komnas PA has actively lobbied local governments to issue regulations on tobacco control in their regions. For example, Komnas PA successfully persuaded the government of Padang Panjang city, West Sumatra province, to ban printed cigarette advertisement.
Arist also pointed out that other regions are also attempting to ban printed advertisement of cigarettes, including the government of Bali province, which successfully removed billboard advertisement in the Ngurah Rai Airport area.
“Take a look at the [Ngurah Rai] airport, now there are no more big billboards with cigarette advertisement,” Arist concluded.
(jt/hot)
Ady TD Achmad, IGAP Trisnajaya
National Commission on Child Protection (Komnas PA) commented that the Government Regulation No. 109 of 2012 on the Control of Addictive Substances in the Form of Tobacco Products (Regulation) is ineffective when it comes to protecting children from smoking.
Arist Merdeka Sirait, Chairman of Komnas PA, in a press conference, Wednesday (30/1), proposed that all public areas, as well as some areas in people’s homes, should be smoke-free areas In order to improve the effectiveness of the Regulation.
Not only that, cigarette advertising, in particularly television advertising, should be restricted. Arist even said that pictoral warnings should extend to all media advertisement in order to extensively educate on the harm caused by cigarettes
Since children are impressionable, Arist emphasized, promoting cigarettes with advertising has a negative impact on children.
“Advertisement [of cigarettes] makes an impression that smoking cigarettes is cool,” stated Arist.
To reach those objectives, Komnas PA plans to request a judicial review of the Regulation to the Supreme Court.
At the same event, a psychologist and clinical hypnotherapist expert Liza Marielly Djapri agreed that cigarette advertisement, which often promotes youthful energy, may suggest to children that smoking is for the youth and is cool.
Komnas PA has actively lobbied local governments to issue regulations on tobacco control in their regions. For example, Komnas PA successfully persuaded the government of Padang Panjang city, West Sumatra province, to ban printed cigarette advertisement.
Arist also pointed out that other regions are also attempting to ban printed advertisement of cigarettes, including the government of Bali province, which successfully removed billboard advertisement in the Ngurah Rai Airport area.
“Take a look at the [Ngurah Rai] airport, now there are no more big billboards with cigarette advertisement,” Arist concluded.
(jt/hot)